EMA & European Union Compliance

EMA-Compliant Pharmaceutical Promotional Materials

Ensure your pharmaceutical promotional content meets EMA Directive 2001/83/EC, EFPIA Code of Practice, and country-specific requirements across all 27 EU member states. Automated compliance checking with PubMed + EMBASE integration for comprehensive European literature coverage.

The Challenge of EU Multi-Market Compliance

27
Member States
Each with country-specific regulations on top of EMA rules
500M
Population
Europe's €250B pharmaceutical market
24
Official Languages
Multi-language promotional material requirements

Key EMA Regulatory Requirements

  • • Directive 2001/83/EC Article 86-100 (advertising of medicinal products)
  • • EFPIA Code of Practice on promotion of prescription medicines
  • • Member state specific regulations (ANSM France, BfArM Germany, AIFA Italy, etc.)
  • • SmPC (Summary of Product Characteristics) alignment
  • • EPAR (European Public Assessment Report) requirements
  • • QRD template compliance for patient information

How PromoPack Ensures EMA Compliance

Automated EMA Directive 2001/83/EC Checking

Every promotional material is automatically validated against EMA Directive 2001/83/EC requirements, ensuring compliance with EU-wide advertising regulations before member state review.

SmPC Alignment

Validates that all promotional claims align with approved Summary of Product Characteristics.

EFPIA Code Compliance

Ensures adherence to European pharmaceutical industry self-regulatory standards.

Member State Requirements

Country-specific rule checking for key markets (Germany, France, Italy, Spain).

Clinical Trial Data

Integration with EU Clinical Trials Register for up-to-date trial references.

European Literature Coverage: PubMed + EMBASE

Access the most comprehensive European pharmaceutical literature. Our platform searches PubMed's 36M+ global citations, with premium tiers offering EMBASE integration for 30% more European journal coverage—critical for EMA submissions.

Standard Tier: PubMed

  • 36M+ citations including major EU journals
  • The Lancet, BMJ, NEJM coverage
  • ~80% of EMA submission references

Premium Tier: EMBASE

Coming Q2 2025
  • 8,500+ journals from 90+ countries
  • 30% unique European content vs PubMed
  • Preferred by EMA for comprehensive reviews
Why EMBASE matters for EMA

EMBASE includes more European regional journals, conference abstracts, and pharmaceutical literature than PubMed. For multi-country EU launches, EMBASE ensures you're not missing critical European studies that may be required by member state regulators.

Multi-Country Compliance Management

Manage promotional materials across multiple EU member states with country-specific compliance rules and workflow templates.

Country Selection
Tag materials by target market
Local Regulations
Country-specific checks
Audit Trails
EMA-ready documentation

EMA Compliance Features

EMA Directive 2001/83/EC
EFPIA Code of Practice
SmPC Alignment
EPAR Requirements
Member State Rules
EU Clinical Trials Register
PubMed + EMBASE (Premium)
Multi-Language Support

Ready for EU Multi-Market Launches?

Try PromoPack's EMA-compliant promotional content platform with PubMed coverage today, upgrade to EMBASE when you need comprehensive European literature

Start Free Demo - Test EMA Compliance